International Journal of
Library and Information Science

  • Abbreviation: Int. J. Lib. Inf. Sci.
  • Language: English
  • ISSN: 2141-2537
  • DOI: 10.5897/IJLIS
  • Start Year: 2009
  • Published Articles: 246

Article in Press

DETERMINANTS OF TELEVISON MEDIA LIBRARIES’ USE, COLLECTIONS, AND SERVICES AMONG THE TELEVISON MEDIA PROFESSIONALS IN BANGALORE: A STUDY

KUMAR BM PRASANNA and DIVYANANDA K

  •  Received: 17 March 2017
  •  Accepted: 21 August 2017
Purpose:The purpose of this study is to examine the utilization of television media libraries use, collections and services among the media professional working in various television media at Bangalore, Karnataka. Design/methodology/approach: Keeping in view the objectives of the study, a survey method has been adopted and well-structured questionnaire was distributed to collect data about television media libraries’ usage behavior by the media professionals. Research limitations: The scope of this study covers 540 media professional working at various television medias (Total 28) in Bangalore. The scope of this study can be extended to additional national and local television channels in Bangalore. Findings:Results of the study indicate that most of the Television media professionals use television media libraries in very less amount for their professional activities. The overall results show the usage, collections and services of television media libraries as somehow satisfactory. Originality/value: There are number of studies on the usage, collections and different library services, but this study is the first of its kind in Bangalore, specifically focusing on television media libraries. This study will cover way to accomplish the demands of television media professionals in the television medias of Bangalore, Karnataka.

Keywords: Library Services; Television Media; Media Libraries; Journalism & Mass Communication; Media Professionals.