The study researched business key success factors (KSFs) in China and the West. Researchers reviewed 30 prior studies related to business KSFs in China and 30 prior studies related to business KSFs in the West. In addition, one focus group and one individual depth interview were conducted to further investigate business KSFs in China. Six business KSFs divided into three levels according to their importance were distinguished in China: leadership, research, development, and innovation, business strategy, market demand, human resources management and development, and corporate culture. The top priority business KSF in China is leadership. In order to be successful, companies in China must give it considerable attention. Business KSFs in the West do not directly transform into business KSFs in China, and Western companies should be aware of it when conducting business in China.
Key words: Business key success factors, China, West
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