African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4157

Full Length Research Paper

An investigation of the retention strategies for software developers at an insurance firm

Patrick Mugabe*
  • Patrick Mugabe*
  • Management College of Southern Africa.
  • Google Scholar
Sidney Shipham
  • Sidney Shipham
  • Management College of Southern Africa.
  • Google Scholar
Guillermina Ritacco
  • Guillermina Ritacco
  • Management College of Southern Africa.
  • Google Scholar

  •  Received: 09 September 2016
  •  Accepted: 08 October 2016
  •  Published: 28 October 2016


The retention of software developers is of major concern to insurance firms where software for business units is developed in-house. Business success hinges to some extent, on the stability of information systems. The organisation in question has struggled with the loss of expertise in software development, which has affected the fluency of projects. The objectives of the study were to determine the current retention strategies for developers, perceived benefits of retention strategies and factors influencing the retention of developers. The methodology for the research was qualitative. Face-to-face interviews were conducted. The sample consisted of 10 developers at different levels of seniority. The findings highlighted concerns on recognition, technology, communication, knowledge sharing, transparency on promotions and team dynamics. The participants highlighted areas where management was contributing to retention and areas needing attention. The research work provided recommendations for improving retention strategies to institutions that have a large compliment of developers. The five (5) key recommendations were employee engagement, technological innovation, career development, recognition initiatives and improved communication.

Key words: Strategy, retention, knowledge sharing, innovative culture.