African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4075

Table of Content: 28 June, 2014; 8(12)

June 2014

Grooming those microfinance fails to accommodate in: System needs major overhauling

Microfinance is claimed to be a strong poverty elevation mechanism. Prof Dr. Yunus of Bangladesh is said to be the inventor of the system. But presently, attempts are being made to credit the great Rabindranath Tagore with the idea. However, throughout the world Yunus’ model is on excessive try to wipe out poverty from the globe. Whatever is the result, the irony is that the system is being sliced between breeder...

Author(s): Monir Ahmed and Asif Iqbal

June 2014

An investigation of online review helpfulness based on movie reviews

This paper aims to propose a conceptual model to investigate the determinants of review helpfulness for movie reviews based on uncertainty reduction theory and review quality framework. Model of customer review helpfulness is built based on review quality framework. Movie reviews from IMDB ( are collected. The proposed hypotheses are tested with logistic and multiple linear regressions. The results show...

Author(s): Liu Zhiming, Hong Li and Liu Lu

June 2014

The effects of participative leadership on organisational commitment: Comparing its effects on two gender groups among bank clerks.

The present study examined the effects of participative leadership on organisational commitment: comparing its effects on two gender groups among bank clerks. Study data was collected from a sample of 70 bank clerks in Alice and King William’s Town, using a participative leadership questionnaire adopted from Arnold et al. (2000); and Mowday et al. (1979) organisational commitment questionnaire. Participative...

Author(s): Clement Bell and Themba Mjoli

June 2014

Demand forecasting process evaluation: Multiple cases studies at 15 companies in Brazil

The purpose of this article is to evaluate what practices of the demand forecasting process are adopted by companies. The methodology used was multiple case studies. The identification of the practices was conducted by sending a questionnaire with 20 questions to 15 large companies in southern Brazil. The practices were divided into four dimensions of the analysis: functional integration, application, systems and...

Author(s): Ana Julia Dal Forno, Priscila Buss da Silva, Rodrigo Gabriel de Miranda, Antonio Cezar Bornia and Fernando Antonio Forcellini