August 2017

Assessing the market for motion graphics in Jeddah, Saudi Arabia

Motion graphics, as a field, has been developed and utilized most in Western broadcast television markets.  As an attention-grabbing device, and as a means to communicate information, it appears in all aspects and modes. The Western markets value these techniques, and how they support the promotion of products and the understanding of complex, multi-layered information in relativity short amounts of time. This...

Author(s): Rae Maerkle and Afsina Abbasi