Emotional and cognitive response to placement method of background music in shopping website
Chien-Jung Lai1, Kang-Ming Chang2,3* and Yu-Chao Lin4
1Department of Distribution Management, National Chin-Yi University of Technology, Taichung, Taiwan.
2Department of Photonics and Communication Engineering, Asia University, Taichung, Taiwan.
3Graduate Institute of Clinical Medical Science, China Medical University, Taichung, Taiwan.
4Department of Business Management, National United University, Miaoli, Taiwan.
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