Journal of
Media and Communication Studies

  • Abbreviation: J. Media Commun. Stud.
  • Language: English
  • ISSN: 2141-2545
  • DOI: 10.5897/JMCS
  • Start Year: 2009
  • Published Articles: 224

Table of Content: December 2016; 8(9)

December 2016

Agenda setting via gate-keeping theory in the press coverage of presidential candidates in Kenya

The paper uses gate-keeping theory to explain how the press sets agendas. It analyzes how the press covered the presidential candidates in the Kenya’s 2013 General Election. Three newspapers are analyzed: the Nation, the Standard and the Star Newspaper. All have a country wide presence and are considered mainstream newspapers. The major aim is to cement understanding about how the press performs its duties of...

Author(s): Mwangi Michael Kamau