January 2016
Renewing media and public attention to the AIDS pandemic in sub-Saharan Africa in the post-2015 development agenda: A reflective perspective
Since the emergence of the deadly HIV pandemic over 30 years ago, advocates and stakeholders in sub-Saharan Africa (SSA) have implemented diverse tactics to generate unprecedented media, public and political attention to the crisis (UNAIDS, 2011a). This paper examines some of the advocacy strategies undertaken to position HIV/AIDS in sub-Saharan African and concludes that the pandemic has reached the peak of its...
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