Journal of
Media and Communication Studies

  • Abbreviation: J. Media Commun. Stud.
  • Language: English
  • ISSN: 2141-2545
  • DOI: 10.5897/JMCS
  • Start Year: 2009
  • Published Articles: 216

Full Length Research Paper

An exploration of the limitations of transmedia storytelling: Focusing on the entertainment and education sectors

Young-Sung Kwon
  • Young-Sung Kwon
  • Brain and Humanities Lab, Seoul National University, Chief Researcher, Sexyzoo Inc.Seoul, South Korea
  • Google Scholar
Daniel H. Byun
  • Daniel H. Byun
  • Department of Film, TV and Multimedia, Sungkyunkwan University, Seoul, South Korea.
  • Google Scholar


  •  Received: 24 January 2018
  •  Accepted: 03 April 2018
  •  Published: 30 April 2018

How to cite this article

APA /
Kwon, Y., & Byun, D. H. (2018). An exploration of the limitations of transmedia storytelling: Focusing on the entertainment and education sectors. Journal of Media and Communication Studies, 10(4), 25-33.
Chicago /
Young-Sung Kwon and Daniel H. Byun  . "An exploration of the limitations of transmedia storytelling: Focusing on the entertainment and education sectors." Journal of Media and Communication Studies 10, no. 4 (2018): 25-33.
MLA /
Young-Sung Kwon and Daniel H. Byun  . "An exploration of the limitations of transmedia storytelling: Focusing on the entertainment and education sectors." Journal of Media and Communication Studies 10.4 (2018): 25-33.