Consumer preference for genetically modified (GM) food: The case of less saturated fat palm oil in Malaysia
Latifah Amin1,2*, Jamal Othman1,3, Hong Lip, Goh1,4 and Kamaruzaman Jusoff 5
1Social Impact of Biotechnology Development in Malaysia Research Group (SIMBIO), Universiti Kebangsaan Malaysia, 43600 UKM Bangi, Selangor, Malaysia.
2Centre for General Studies, Universiti Kebangsaan Malaysia, 43600 Bangi, Selangor, Malaysia.
3Faculty of Economics and Management, Universiti Kebangsaan Malaysia, 43600 Bangi, Selangor, Malaysia.
4Faculty of Social Science and Humanity, Universiti Kebangsaan Malaysia, 43600 Bangi, Selangor, Malaysia.
5Faculty of Forestry, University Putra Malaysia, 43400 UPM Serdang, Malaysia.
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