African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Full Length Research Paper

The dimensions of relationship value between suppliers and customers based on complex products and systems

Ye Jianhua
  • Ye Jianhua
  • School of Economics and Management, Beijing University of Aeronautics and Astronautics, P.O. Box 100191 Beijing, China.
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Zhang Mingli
  • Zhang Mingli
  • School of Economics and Management, Beijing University of Aeronautics and Astronautics, P.O. Box 100191 Beijing, China.
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  • Google Scholar


  •  Accepted: 01 November 2013
  •  Published: 21 November 2013

Abstract

The dimensions of relationship value are different from different industry. There are no studies in Complex Products and Systems (CoPS) yet. It is more important to study relationship value for buyers and sellers in CoPS. This paper investigates the dimensions of the relationship value between suppliers and customers in the context of CoPS. Theoretically, the relationship value based on CoPS includes three aspects: product, service and cost. Each aspect could be further divided into three dimensions. From the data collected from market research, it is found that the effect of each dimension on relationship value is consistent with the theory predicts. Product quality, technology support, business support and uncertainty are the most important factors.

Key words: Complex products and systems, relationship value, dimensions.

Copyright © 2024 Author(s) retain the copyright of this article.

This article is published under the terms of the Creative Commons Attribution License 4.0

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