African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4191

Full Length Research Paper

Impact of career selection on job satisfaction in the service industry of Pakistan

Farheen Batul Zaidi and Saba Iqbal
1Institute of Business and Information Technology, University of the Punjab, New Campus, Lahore, Pakistan. 2Institute of Business and Information Technology (IBIT), University of the Punjab, New Campus, Lahore, Pakistan.
Email: [email protected]

  •  Accepted: 20 September 2011
  •  Published: 07 March 2012

Abstract

The selection of a right career is very important for any individual after completing education. A wrong selection in this regard leads to numerous problems in the long run. This research was conducted to know the impact of career selection on job satisfaction in the service industry of Pakistan. The research identifies the factors which are important in the selection of career by the employees of this industry. Survey method was used to conduct the research by using a questionnaire as a tool. The sample size consisted of 200 top or middle management employees of the service industry. The employees having careers as bankers, university teachers, doctors and engineers were considered. Different statistical tests including correlation, regression and cross tabulation were applied to check out the relationship between the two variables. The findings of the study show that significant relationship exists between career selection and job satisfaction. The research also identifies that the career selection based on the consideration of personality traits and values can provide maximum satisfaction. Personality traits have a high impact on job satisfaction. It was also concluded that work content values and career contentment contribute highly in the overall job satisfaction.

 

Key words: Career selection, job satisfaction, career contentment, personality traits, parental influence.