African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4094

Full Length Research Paper

Effects of virtual teams of supply chain collaboration on new product development

Yueh-Hua Lee1*, Teresa Wang1 and Chun-Hsien Liu2,
  1Department of Business Administration, Tamkang University151 Yin-Chuan Rd., Tamsui, New Taipei City, Taiwan. 2Department of International Business, Mingshin University of Science and Technology No.1, Hsinshing Rd., Hsinfeng, Hsinchu County, Taiwan.
Email: [email protected]

  •  Accepted: 04 July 2011
  •  Published: 07 October 2011

Abstract

 

Through different case studies in an information technology (IT) manufacturing firm, this paper investigated how the collaborations among the supply chain partners in the form of virtual teams affect the performance of the new product development (NPD). This paper proved that it can be achieved by enhancing their NPD performance through supply chain collaboration (SCC) in the form of virtual teams under the web-based IT platform environment. Overall performance of the NPD increases significantly after adoption of collaboration, especially in the form of virtual teams. Product and IT technologies are basic survival factors that can be learned quickly, but cultural and behavioral components are the firm’s source of differentiations.

 

Key words: Supply chain collaboration, product data management (PDM) new product development, case study, virtual team