Abstract

The sporting goods listed enterprises faces more severe financial challenges in the global financial crisis. An effective approach for evaluating the financial competitiveness level is essential for meeting this challenge to improve the sustainable competitiveness of the sporting goods production industry. This approach starts from setting up a coherent conceptual and analytical framework covering different aspects, including profitability capability, debt paying capability, and operation capability. In this paper, an evaluation system for the integrated index competitiveness evaluation system (IICE) is presented and aimed at studying the financial competitiveness of the sporting goods listed enterprises. This is based on 10 indicators drawn from previous literatures in consultation with a group of experts in this field. Principal component analysis (PCA) is applied to assist in identifying the principal components for evaluating the financial competitiveness of the sporting goods enterprises. The findings lead to suggestions for further study into investigating effective business strategies for improving the financial competitiveness for sporting goods listed enterprises in China.
 
Key words: Competitiveness, financial, evaluation system, sporting goods listed enterprises.