African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Full Length Research Paper

Understanding the impacts of inter-organizational communication on strategic alliance performance and stability

Liu Wenwen*
  • Liu Wenwen*
  • School of Economics and Management, Beijing Forestry University, No. 35 East Tsinghua Road, Haidian District, 100083 Beijing, China.
  • Google Scholar
Liao Baiyu
  • Liao Baiyu
  • School of Economics and Management, Beijing Forestry University, No. 35 East Tsinghua Road, Haidian District, 100083 Beijing, China.
  • Google Scholar


  •  Received: 11 August 2015
  •  Accepted: 09 October 2015
  •  Published: 14 November 2015

Abstract

The purpose of this study is to measure the inter-organizational communication of alliances, and to explain the relationships among communication (communication willingness, commitment, behavior, and quality), alliance performance, and alliance stability. In data from 314 firms in China, communication willingness (β= .232), communication behavior (β= .305), and communication quality (β= .174) had a significant effect on alliance performance, while communication willingness (β=.232), communication commitment (β= .158), communication behavior (β= .134), and communication quality (β= .333) affected alliance stability. Limitations and future research directions were also discussed.

Key words: Inter-organizational communication, alliance performance, alliance stability.