African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4142

Full Length Research Paper

Survey on the effectiveness of promotional and communication strategies adopted by financial services

Farhad Sadeh*, Rosa H. Birjandi and Alireza Miremadi
Sharif University of Technology-International Campus,
Email: [email protected]

  •  Published: 07 November 2012

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