Destination choice, service quality, satisfaction, and consumerism: International students in Malaysian institutions of higher education

Yet Mee Lim; Ching Seng Yap; Teck Heang Lee

doi:10.5897/AJBM10.610

African Journal of
Business Management

Abbreviation: Afr. J. Bus. Manage.
Language: English
ISSN: 1993-8233
DOI: 10.5897/AJBM
Start Year: 2007
Published Articles: 4190

Full Length Research Paper

Destination choice, service quality, satisfaction, and consumerism: International students in Malaysian institutions of higher education

Yet Mee Lim1, Ching Seng Yap2 and Teck Heang Lee3*

1Faculty of Accountancy and Management, Universiti Tunku Abdul Rahman (UTAR), Lot PT 21144, Jln Sungai Long, Bandar Sungai Long, 43000 Kajang, Selangor, Malaysia. 2Bank Rakyat School of Business and Entrepreneurship, Universiti Tun Abdul Razak, Malaysia. 3School of Business, Monash University Sunway Campus, Jalan Lagoon Selatan, 46150 Bandar Sunway, Selangor Darul Ehsan, Malaysia.
Email: [email protected]

Article Number - 6CD47B618518
Vol.5(5), pp. 1691-1702 , March 2011
https://doi.org/10.5897/AJBM10.610

Accepted: 23 August 2010
Published: 04 March 2011

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