African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4190

Review

Neuromarketing: Where marketing and neuroscience meet

Zineb Ouazzani Touhami1,2*, Larbi Benlafkih1, Mohamed Jiddane3,5, Yahya Cherrah5, Hadj Omar EL Malki2,5,6 and Ali Benomar2,4,5,6
  1Education Sciences School, University Mohammed Vth Souissi, Rabat, Morocco. 2Medical Center of Clinical Trials and Epidemiological Study (CRECET), Medical School, University Mohammed Vth Souissi, Rabat, Morocco. 3Radiology Department, Hôpital des Spécialités, Rabat, Morocco. 4Neurology Department « B », Hôpital des Spécialités, Rabat, Morocco. 5Medical School, University Mohammed Vth Souissi, Rabat, Morocco. 6Biostatical, clinical research and epidemiological laboratory (LBRCE), Medical School, University Mohammed Vth Souissi, Rabat, Morocco
Email: [email protected]

  •  Accepted: 30 November 2010
  •  Published: 04 March 2011

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