African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Full Length Research Paper

The preference gap: Ghanaian consumers’ attitudes toward local and imported products

  Robert A. Opoku1* and Patrick A. K. Akorli2        
  1Department of Management and Marketing, King Fahd University of Petroleum and Minerals, P. O. Box 5074, Dhahran 31261, Saudi Arabia. 2Finance Manager of Ghana Oil Company Ltd, P. O. Box GP 3183, Accra, Ghana.
Email: [email protected]

  •  Accepted: 07 July 2009
  •  Published: 31 August 2009

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