African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Full Length Research Paper

An investigation of marketing strategy, business environment and performance of construction SMEs in China

Shigang Yan1 and David A. S. Chew2
  1College of International Economics, China Foreign Affairs University, No. 24 Zhanlan Rd, XiCheng District, Beijing 100037 P. R. China. 2School of Civil and Environmental Engineering, Nanyang Technological University, 50 Nanyang Avenue, 639798 Singapore.
Email: [email protected]

  •  Accepted: 11 November 2010
  •  Published: 18 March 2011

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