African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Full Length Research Paper

Using Facebook for event promotion - implementing change

Holly Itoga, M. B. A.* and Grace T. R. Lin
Graduate Institute of Management of Technology, National Chiao Tung University, Hsinchu, Taiwan, Republic of China.
Email: [email protected]

  •  Accepted: 27 May 2013
  •  Published: 28 July 2013

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