African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Full Length Research Paper

Gender differences in adolescents’ online shopping motivations

  Huang, Jen-Hung and Yang, Yi-Chun*    
  1Department of Management Science, National Chiao Tung University, Hsinchu, Taiwan. 2Department of Management Science, National Chiao Tung University, Hsinchu, Taiwan, ROC.
Email: [email protected], [email protected]

  •  Accepted: 21 April 2010
  •  Published: 30 June 2010

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