African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Review

A new aggregation method for strategic decision making and its application in assignment theory

José M. Merigó1*, Anna M. Gil-Lafuente1, and Jaime Gil-Aluja2
  1Department of Business Administration, University of Barcelona Av. Diagonal 690, 08034 Barcelona, Spain. 2Spanish Royal Academy of Financial and Economical Sciences Av. Laietana 32, 08003 Barcelona, Spain.
Email: [email protected],[email protected]

  •  Accepted: 08 February 2011
  •  Published: 30 June 2011

Abstract

 

A new aggregation method for decision making is presented by using induced aggregation operators and the index of maximum and minimum level. Its main advantage is that it can assess complex reordering processes in the aggregation that represent complex attitudinal characters of the decision maker such as psychological or personal factors. A wide range of properties and particular cases of this new approach are studied. A further generalization by using hybrid averages and immediate weights is also presented. The key issue in this approach against the previous model is that we can use the weighted average and the ordered weighted average in the same formulation. Thus, we are able to consider the subjective attitude and the degree of optimism of the decision maker in the decision process. The paper ends with an application in a decision making problem based on the use of the assignment theory.

 

Key words: Index of maximum and minimum level, ordered weighted average, induced aggregation operators, weighted average, decision making, assignment theory.