Abstract

Today, creativity is renamed as a special tool for entrepreneurship, and economical growth is converted to determinant factors in organizations’ growth and survival. Successful organizations view the use of creativity as a key element for their production process. This article aims to discuss the relation between production methods in software industry as one of the rich industries and methodology for production software from an organizational creativity point of view. After analyzing the data that were obtained by the questionnaire and interviews conducted with persons in development software team, it was obvious that an easy methodology was used for organizational creativity, and it had drastic differences in team spirit, freedom and risk taken when compared with other methodologies.

Key words: Creativity, methodology of software production, factors and barriers for creativity, leadership, organizational culture.