African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Full Length Research Paper

Environmental audit behaviour, decision pattern, and market performance of small and medium enterprises in Nigeria

  Eseroghene Franklin Udjo  
  Department of Business Administration, Al-Faisal University, Prince Sultan College of Tourism and Business, Abha- Saudi Arabia. 
Email: [email protected]

  •  Accepted: 20 June 2011
  •  Published: 09 November 2011

Abstract

 

The environmental audit behaviour and decision making pattern of Nigerian SMEs is obscure. Given the fact that the Nigerian business environment is turbulent, the study finds out whether the decision making process of Nigerian SMEs is contingent upon information from the business environment. The study, utilizing correlation statistical procedure examines the subject of discourse. The results of the study suggest that the analysis of technological, customer and competitive factors have partial effect on the market share of Nigerian SMEs. Conversely, the analysis of socio-cultural factor of the Nigerian business environment has inverse effect on the market share of the SMEs. The study concludes that the environmental audit behaviour of Nigerian SMES have partial effect on market performance.

 

Key words: Business environment, economic factor, political factor, socio-cultural factor, technological factor.