African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Full Length Research Paper

The relationships of cruise image, perceived value, satisfaction, and post-purchase behavioral intention on Taiwanese tourists

Shiang-Min Meng*, Gin-Shuh Liang and Shih-Hao Yang
Department of Shipping and Transportation Management, National Taiwan Ocean University, Taiwan.
Email: [email protected]

  •  Accepted: 01 July 2010
  •  Published: 04 January 2011

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