May 2011
Changing face of entrepreneurship in India through innovation
Entrepreneurship is the risk taking by innovators called entrepreneurs in an economy. Typically, entrepreneurship involves the creation of new products, new ways to produce products, or new businesses. Innovation is the intrinsic characteristic of every developed nation. Innovation fuels a nation’s growth, and a highly innovative country has the potential to reach pinnacle of prosperity. The...
May 2011
International marketing planning and research practices of agribusiness firms in Zimbabwe
According to the International Finance Corporation-World Bank Group (2010), “agriculture is still the single most important economic sector and source of employment in emerging markets. Seventy percent of the world's poor live in rural areas. IFC has made agribusiness a priority because of its potential for broad development impact and especially strong role in poverty reduction”....
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