African Journal of
Pharmacy and Pharmacology

  • Abbreviation: Afr. J. Pharm. Pharmacol.
  • Language: English
  • ISSN: 1996-0816
  • DOI: 10.5897/AJPP
  • Start Year: 2007
  • Published Articles: 2288

Full Length Research Paper

Development of a strategic model of customer relationship management for the pharmaceutical industry of Bangladesh

Majedul Islam
  • Majedul Islam
  • Department of Pharmaceutical Technology, Faculty of Pharmacy, University of Dhaka, Bangladesh.
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Eva Rahman Kabir
  • Eva Rahman Kabir
  • Department of Pharmaceutical Technology, Faculty of Pharmacy, University of Dhaka, Bangladesh.
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  •  Received: 11 June 2014
  •  Accepted: 05 November 2015
  •  Published: 22 May 2016

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