Journal of
Hospitality Management and Tourism

  • Abbreviation: J. Hosp. Manage. Tourism
  • Language: English
  • ISSN: 2141-6575
  • DOI: 10.5897/JHMT
  • Start Year: 2010
  • Published Articles: 72

Full Length Research Paper

Research on a projected brand and perceived personality differentiation of tourist destination: A case study of Shandong, China

Jun Wu
  • Jun Wu
  • School of Geography and Tourism, Qufu Normal University, China
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Weilong Sun
  • Weilong Sun
  • School of Geography and Tourism, Qufu Normal University, China
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Fanglei Wang
  • Fanglei Wang
  • School of Geography and Tourism, Qufu Normal University, China
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Zhaoli Xu
  • Zhaoli Xu
  • School of Geography and Tourism, Qufu Normal University, China
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Yuanyuan Xu
  • Yuanyuan Xu
  • School of Geography and Tourism, Qufu Normal University, China
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  •  Received: 23 February 2019
  •  Accepted: 13 May 2019
  •  Published: 31 May 2019

Authors

Jun Wu
School of Geography and Tourism, Qufu Normal University, China

Weilong Sun
School of Geography and Tourism, Qufu Normal University, China

Fanglei Wang
School of Geography and Tourism, Qufu Normal University, China

Zhaoli Xu
School of Geography and Tourism, Qufu Normal University, China

Yuanyuan Xu
School of Geography and Tourism, Qufu Normal University, China

Corresponding Author Email: [email protected]



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This article is published under the terms of the Creative Commons Attribution License 4.0

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