African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Full Length Research Paper

Doing well by doing well? Evidence from manufacturing sector of Pakistan

Asma Khan
  • Asma Khan
  • Fashion Marketing and Merchandising Department, Pakistan Institute of Fashion and Design, Lahore, Pakistan.
  • Google Scholar
Gary Kayakachoian
  • Gary Kayakachoian
  • College of Business, University of Rhode Island, Rohde Island, USA.
  • Google Scholar
Khadija Hassan
  • Khadija Hassan
  • Fashion Marketing and Merchandising Department, Pakistan Institute of Fashion and Design, Lahore, Pakistan.
  • Google Scholar


  •  Received: 05 November 2019
  •  Accepted: 09 March 2020
  •  Published: 30 April 2020

Authors

Asma Khan
Fashion Marketing and Merchandising Department, Pakistan Institute of Fashion and Design, Lahore, Pakistan.

Gary Kayakachoian
College of Business, University of Rhode Island, Rohde Island, USA.

Khadija Hassan
Fashion Marketing and Merchandising Department, Pakistan Institute of Fashion and Design, Lahore, Pakistan.

Corresponding Author Email: [email protected]