Full Length Research Paper
References
Ahmet CA (1993). The impact of key internal factors on firm performance: an empirical study of small Turkish firms. J. Small Bus. Mgt. 31:86-92. |
|
Amberg M, Fischl F, Wiener M (2005). Background of critical success factor research. Working paper no. 2/2005. Friedrich-Alexander-Universität Erlangen-Nürnberg, Nürnberg, Germany. |
|
Appiah-Adu K (1998). Marketing activities and business performance: evidence from foreign and domestic manufacturing firms in a liberalized developing economy. Market. Intell. Plann. 16(7):436-442. |
|
Appiah-Adu K, Fyall A, Singh S (2001). Marketing effectiveness and business performance in the financial services industry. J. Serv. Market. 15(1):18-34. |
|
Asare KA, Brashear TG, Yang F, Kang F (2013). The relationship between supplier and development and firm performance: the mediating role of marketing process improvement. J. Bus. Ind. Market. 28(6):523-532. |
|
Atuahene-Gima K (1996). Market orientation and innovation. J. Bus. Res. 35(2):93-103. |
|
Baker WE, Sinkula JM (1999). The synergistic effect of market orientation and learning orientation on organizational performance. J. Acad. Market. Sci. 27:411-427. |
|
Bansal HS, Mendelson MB, Sharma B (2001). The impact of internal marketing activities on external marketing outcomes. J. Qual. Manage. 6(1):61-76. |
|
Barney JB (1991). Firm resources and sustained competitive advantage. J. Manage. 17(1):99-120. |
|
Bharadwaj SG, Varadarajan PR, Fahy J (1993). Sustainable competitive advantage in service industries: a conceptual model and research propositions. J. Market. 57:83-89. |
|
Bingham CB, Eisenhardt KM, Furr NR (2007). What makes a process a capability? Heuristics, strategy, and effective capture of opportunities. Strat. Entrep. J. 1(1-2):27-47. |
|
Boohene R, Agyapong D, Asomaning R (2012). A micro level analysis of the market orientation-small business financial performance nexus. Am. Int. J. Contemp. Res. 2(1):31-43. |
|
Brotherton B (2004). Critical success factors in UK budget hotel operations. Int. J. Oper. Prod. Manage. 24(9):944-969. |
|
Bullen CV, Rockart JF (1981). A Primer on critical success factors. Centre for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology. |
|
Campbell A, Whitehead J, Finkelstein S (2009). Why good leaders make bad decisions. Harv. Bus. Rev. pp.60-69. |
|
Cano C, Carrillat F, Jaramillo F (2004). A meta-analysis of the relationship between market orientation and business performance: evidence from five continents. Int. J. Res. Mark. 21:179-200. |
|
Caralli RA (2004). The Critical Success Factor Method: Establishing a Foundation for Enterprise Security Management (CMU/SEI-2004-TR-010). Software Engineering Institute, Carnegie Mellon University. |
|
Carmeli A, Gelbard R, Gefen D (2010). The importance of innovation leadership in cultivating strategic fit and enhancing firm performance. Leadersh. Quart. 21:339-349. |
|
Chen Y, Jermias J (2014). Business strategy, executive compensation and firm performance. Account. Financ. 54:113-134. |
|
Chi CG, Gursoy D (2009). Employee satisfaction, customer satisfaction, and financial performance: an empirical examination. Int. J. Hosp. Manage. 28(2):245-253. |
|
Cohen MA, Kunreuther H (2007). Operations risk management: overview of Paul Kleindorfer's contributions. Prod. Oper. Manag. 6(5):525-541. |
|
Cohen MA, Agrawal N, Agrawal V (2006). Winning in the aftermarket. Harv. Bus. Rev. 84(5):129-138. |
|
Cooper RG, Kleinschmidt EJ (1993). New-product success in the chemical industry. Ind. Market. Manag. 22:85-99. |
|
Dadashzadeh M (1989). Teaching MIS concepts to MBA students: a critical success factor approach. J. Inform. Syst. Educ. 1(4). |
|
Day GS (1994). The capabilities of market-driven firms. J. Market. 58:37-52. |
|
Droge C, Vickery S, Markland RE (1994). Sources and outcomes of competitive advantage: an exploratory study in the furniture industry. Decis. Sci. 25(5/6):669-689. |
|
Dunn M, Birley S, Norburn D (1986). The marketing concept and the smaller firm. Market. Intell. Plann. 4(3):3-11. |
|
Dutta S, Narasimhan O, Rajiv S (2005). Conceptualizing and measuring capabilities: methodology and empirical application. Strateg. Manage. J. 26:277-285. |
|
Eisenhardt KM, Martin JA (2000). Dynamic capabilities: what are they? Strateg. Manage. J. 21:1105-1121. |
|
Forman H, Hunt JM (2005). Managing the influence of internal and external determinants on international industrial pricing strategies. Ind. Market. Manag. 34:133-146. |
|
Freund YP (1988). Critical success factors. Plann. Rev.16(4):20-25. |
|
Gatignon H, Xuereb J-M (1997). Strategic orientation of the firm and new product performance. J. Market. Res. 34(1):77-90. |
|
Gemunden HG, Heydebreck P (1995). The influence of business strategies on technological network activities. Res. Policy 24:831-849. |
|
Grwambi B, Ingenbleek P, Obi A, Schipper RA, van Trijp, HCM (2016). Towards achieving sustainable market access by South African smallholder deciduous fruit producers: the road ahead. In Bijman, J. and Bitzer, V (Eds.), Quality and Innovation in Food Chains-lessons and insights from Africa pp. 213-236. |
|
Han JK, Kim N, Srivastava RK (1998). Market orientation and organizational performance: is innovation a missing link? J. Market. 62(4):30-45. |
|
Hansen G, Wernerfelt B (1989). Determinants of firm performance: the relative importance of economic and organisational factors. Strateg. Manage. J. 10(5):399-411. |
|
Hassan TR, Habib A, Khalid M (2014). Role of buyer-supplier relationship on buying firm's performance in chemical sector of Pakistan. Eur. J. Bus. Manage. 6(28):51-57. |
|
Helfat CE, Peteraf MA (2003). The dynamic resource-based view: capability lifecycles. Strateg. Manage. J. 24:997-1010. |
|
Hilal MIM, Mubarak KM (2014). Market orientation adoption strategies for small restaurants: a study in the Eastern Sri Lanka. J. Manage. VIII(1):14-26. |
|
Holcombe RG (2003). The origins of entrepreneurial opportunities. Rev. Austrian Econ. 16:25-43. |
|
Hult GTM, Kitchen DJ, Slater SF (2005). Market orientation and performance: an integration of disparate approaches. Strateg. Manage. J. 26:1173-1181. |
|
Hunt SD, Morgan RM (1995). The competitive advantage theory of competition. J. Market. 59:1-15. |
|
Ingram H, Biermann K, Cannon J, Neil J, Waddle C (2000). Internalizing action learning: a company perspective. Establishing critical success factors for action learning courses. Int. J. Contemp. Hosp. M. 12(2):107-113. |
|
Jameson SM (2000). Recruitment and training in small firms. J. Eur. Ind. Training. 24(1):43-49. |
|
Jaworski BJ, Kohli AK (1993). Market orientation: antecedents and consequences. J. Market. 57:53-70. |
|
Jorge CR, Sérgio TM, João R (2012). Marketing activities, market orientation and other market variables influence on SMEs performance. In conference proceedings of 41st EMAC conference-marketing to citizens-going beyond customers and consumers. Lisboa: ISCTE. |
|
Joung H-W, Goh BK, Huffman L, Jingxue JY, Surles J (2015). Investigating relationships between internal marketing practices and employee organizational commitment in the foodservice industry. Int. J. Contemp. Hosp. M. 27(7):1618-1640. |
|
Katsikeas CS, Morgan NA, Leonidou LC, Hult GTM (2016). Assessing performance outcomes in marketing. J. Market. 80:1-20. |
|
Ketchen DJ, Hult GTM, Slater SF (2007). Toward greater understanding of market orientation and the resource-based view. Strateg. Manage. J. 28:961-964. |
|
Kim AJ, Ko E (2011). Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand. J. Bus. Res. 65:1480-1486. |
|
Kirca AH, Jayachandran S, Bearden WO (2005). Market orientation: a meta-analytic review and assessment of its antecedents and impact on performance. J. Market. 69:24-41. |
|
Kouzes JM, Posner BZ (2012). Leadership challenge (5th ed.). San Francisco: Jossey-Bass. |
|
Kumar V, Jones E, Venkatesan R, Leone RP (2011). Is market orientation a source of sustainable competitive advantage or simply the cost of competing? J. Market. 75:16-30. |
|
Langerak F, Hultink EJ, Robben HSJ (2004). The impact of market orientation, product advantage, and launch proficiency on new product performance and organizational performance. J. Prod. Innovat. Manag. 21:79-94. |
|
Leidecker J, Bruno A (1984). Identifying and using critical success factors. Long Range Plann. 17(1):23-32. |
|
Lengnick-Hall CA, Wolff JA (1999). Similarities and contradictions in the core logic of three strategy research streams. Strateg. Manage. J. 20(12):1109-1132. |
|
Liargovas PG, Skandalis KS (2010). Factors affecting firms' performance: the case of Greece. Global Bus. Manage. Res. 2(2&3):184-197. |
|
Lin Y, Wu Lei-Yu (2012). Exploring the role of dynamic capabilities in firm performance under the resource-based view framework. J. Bus. Res. 67(3):407-413. |
|
Lings IN, Greenley EG (2010). Internal market orientation and market-oriented behaviours. J. Serv. Manage. 21(3):321-343. |
|
Lynch DF, Keller SB, Ozment J (2000). The effect of logistics capabilities and strategy on firm performance. J. Bus. Logist. 21(2):47-67. |
|
Makadok R (2001). Toward a synthesis of the resource based and dynamic-capability views of rent creation. Strateg. Manage. J. 22(5):387-401. |
|
Martin R (2007). How successful leaders think. Harv. Bus. Rev. pp.60-67. |
|
Menguc B, Auh S (2006). Creating a firm-level dynamic capability through capitalizing on market orientation and innovativeness. J. Acad. Market. Sci. 34(1):63-73. |
|
Mokhtar SSM, Yusoff RZ, Arshad R (2009). Market orientation critical success factors of Malaysian manufacturers and its impact on financial performance. Int. J. Market. Stud. 1(1):77-84. |
|
Moorman C (1995). Organizational information processes: cultural antecedents and new product outcomes. J. Market. Res. 32(3):318-335 |
|
Moorman C, Slotegraaf RJ (1999). The contingency value of complementary capabilities in product development. J. Market. Res. 36:239-257. |
|
Morgan NA (2012). Marketing and business performance. J. Acad. Market. Sci. 40(1):102-119. |
|
Morgan NA, Vorhies DW, Mason CH (2009). Market orientation, marketing capabilities, and firm performance. Strateg. Manage. J. 30:909-920. |
|
Morgan NA, Zou S, Vorhies DW, Katsikeas CS (2003). Experiential and informational knowledge, architectural marketing capabilities, and the adaptive performance of export ventures. Decis. Sci. 34(2):287-321. |
|
Narver JC, Slater SF (1990). The effect of market orientation on business profitability. J. Market. 54(10):20-35. |
|
Nath P, Nachiappan S, Ramanathan R (2010). The impact of marketing capability, operations capability and diversification strategy on performance: a resource-based view. Ind. Market. Manag. 39(2):317-329. |
|
Newbert SL (2007). Empirical research on the resource based view of the firm: an assessment and suggestions for future research. Strateg. Manage. J. 28(2):121-146. |
|
Pinto J, Slevin D (1987). Critical factors in successful project implementation. IEEE T. Eng. Manage. 34(1):22-27. |
|
Porter MP (1980). Competitive strategy: techniques for analysing industries and competitors. New York: Free Press. |
|
Priem RL, Butler JE (2001). Is the resource-based 'view' a useful perspective for strategic management research? Acad. Manage. Rev. 26(1):22-40. |
|
Puni A, Ofei SB, Okoe A (2014). The effect of leadership styles on firm performance in Ghana. Int. J. Market. Stud. 6(1):177-185. |
|
Rahman S (2001). Total quality management practices and business outcome: evidence from small and medium enterprises in Western Australia. Total Qual. Manage. 12(2):201-210. |
|
Rockart J (1979). Chief executives define their own information needs. Harvard Bus. Rev. pp.81-92. |
|
Rust RT, Ambler T, Carpenter GS, Kumar V, Srivastava RK (2004). Measuring marketing productivity: current knowledge and future directions. J. Market. 68:76-89. |
|
Saraph JV, Benson PG, Schroeder RG (1989). An instrument for measuring the critical factors of quality management. Decis. Sci. 20(4):810-829. |
|
Schiele H (2012). Accessing supplier innovation by being their preferred customer. Res. Technol. Manage. 55:44-50. |
|
Scott-Young C, Samson D (2008). Project success and project team management: evidence from capital projects in the process industries. J. Oper. Manag. 26(6):749-766. |
|
Selim HM (2007). Critical success factors for e-learning acceptance: confirmatory factor models. Comput. Educ. 49:396-413. |
|
Siu W (2002). Marketing activities and performance: a comparison of the Internet-based and traditional small firms in Taiwan. Ind. Market. Manag. 31:177-188. |
|
Srivastava RK, Shervani TA, Fahey L (1998). Market-based assets and shareholder value: a framework for analysis. J. Market. 62(1):2-18. |
|
Steenkamp JEM (2005). Moving out of the U.S. silo: a call to arms for conducting international marketing research. J. Mark. 69:6-8. |
|
Subedi A, Borman G (2013). Critical success factors for local seed business: report on the 2012 assessment. Centre for Development Innovation, Wageningen UR, Wageningen, The Netherlands. |
|
Teece DJ, Pisano G, Shuen A (1997). Dynamic capabilities and strategic management. Strateg. Manage. J. 18(7):509-535. |
|
Theodosiou M, Kehagias J, Katsikea E (2012). Strategic orientations, marketing capabilities and firm performance: an empirical investigation in the context of frontline managers in service organizations. Ind. Market. Manag. 41(7):1058-1070. |
|
Thijssen MH, Bishaw Z, Beshir A, de Boef WS (2008). (Eds.) Farmers, seeds and varieties: supporting informal seed supply in Ethiopia. Wageningen, Wageningen International. 348 p. |
|
Tvorik SJ, McGivern MH (1997). Determinants of organizational performance. Manage. Decis. 35(6):417-435. |
|
Webb JW, Ireland RD, Hitt MA, Kistruck GM, Tihanyi L (2010). Where is the opportunity without the customer? An integration of marketing activities, the entrepreneurship process, and institutional theory. J. Acad. Market. Sci. 39:537-554. |
|
Wood EH (2006). The internal predictors of business performance in small firms. J. Small Bus. Enterprise Dev. 13(3):441-453. |
|
Yu W, Ramanathan R, Nath P (2014). The impacts of marketing and operations capabilities on financial performance in the UK retail sector: A resource-based perspective. Ind. Market. Manag. 43(1):25-31. |
|
Yusof SM, Aspinwall EM (2000). Critical success factors in small and medium enterprises: survey results. Total Qual. Manage. 11(4):448-462. |
Copyright © 2024 Author(s) retain the copyright of this article.
This article is published under the terms of the Creative Commons Attribution License 4.0