African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Full Length Research Paper

The effect of service responsiveness and social emotions on service outcomes: An empirical investigation of service firms

Rong-Da Liang1*, Ching-Sheng Chang2 and Tung-Sheng Wang2
  1Department of Marketing and Logistics Management, National Penghu University of Science and Technology, Taiwan. 2Graduate Institute of Management, National Kaohsiung First University of Science and Technology, Taiwan
Email: [email protected]

  •  Accepted: 04 December 2010
  •  Published: 18 April 2011

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