African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Full Length Research Paper

The role of market learning in the market integration of African smallholders

Souleimane A. Adekambi
  • Souleimane A. Adekambi
  • University Institute of Technology, University of Parakou, 01 BP 123 Parakou, Benin Republic.
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Paul T.M. Ingenbleek
  • Paul T.M. Ingenbleek
  • Marketing and Consumer Behaviour Group, Wageningen University, The Netherlands
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Hans C.M. van Trijp
  • Hans C.M. van Trijp
  • Marketing and Consumer Behaviour Group, Wageningen University, The Netherlands
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  •  Received: 26 April 2019
  •  Accepted: 31 October 2019
  •  Published: 31 December 2019

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