African Journal of
Marketing Management

  • Abbreviation: Afr. J. Mark. Manage.
  • Language: English
  • ISSN: 2141-2421
  • DOI: 10.5897/AJMM
  • Start Year: 2009
  • Published Articles: 158

Full Length Research Paper

Per pill price differences across therapeutic categories: A study of the essential drug brands marketed by multinational and local pharmaceutical companies in Bangladesh

Nishat Chowdhury* and Eva Rahman Kabir*
Department of Pharmaceutical Technology, Faculty of Pharmacy, University of Dhaka, Bangladesh.
Email: [email protected]

  •  Accepted: 30 October 2009
  •  Published: 31 December 2009

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