African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4193

Review

The evolution of private label strategy: The Italian case

Marcello Sansone
  • Marcello Sansone
  • University of Cassino and Sothern Lazio, Italy.
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  •  Received: 09 January 2015
  •  Accepted: 03 June 2015
  •  Published: 14 June 2015

How to cite this article

APA /
Sansone, M. (2015). The evolution of private label strategy: The Italian case. African Journal of Business Management, 9(11), 457 - 462.
Chicago /
Marcello Sansone. "The evolution of private label strategy: The Italian case." African Journal of Business Management 9, no. 11 (2015): 457 - 462.
MLA /
Marcello Sansone. "The evolution of private label strategy: The Italian case." African Journal of Business Management 9.11 (2015): 457 - 462.
DOI /
https://doi.org/10.5897/AJBM2015.7690
URL /
https://academicjournals.org/journal/AJBM/article-abstract/D18266753455

Copyright © 2024 Author(s) retain the copyright of this article.

This article is published under the terms of the Creative Commons Attribution License 4.0

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