African Journal of
Marketing Management

  • Abbreviation: Afr. J. Mark. Manage.
  • Language: English
  • ISSN: 2141-2421
  • DOI: 10.5897/AJMM
  • Start Year: 2009
  • Published Articles: 153

Full Length Research Paper

Analysing the moderating effect of customer loyalty on long run repurchase intentions

John Olotewo
  • John Olotewo
  • Girne American University Turkey.
  • Google Scholar


  •  Received: 08 September 2016
  •  Accepted: 15 November 2016
  •  Published: 30 April 2017

How to cite this article

APA /
Olotewo, J. (2017). Analysing the moderating effect of customer loyalty on long run repurchase intentions. African Journal of Marketing Management, 9(3), 25-34.
Chicago /
John Olotewo. "Analysing the moderating effect of customer loyalty on long run repurchase intentions." African Journal of Marketing Management 9, no. 3 (2017): 25-34.
MLA /
John Olotewo. "Analysing the moderating effect of customer loyalty on long run repurchase intentions." African Journal of Marketing Management 9.3 (2017): 25-34.